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Merchant groups are forming a national coalition to campaign for stricter antitrust laws, including measures that could force Amazon.com Inc. to spin off some of its business lines.
But Wait, There''s More! If Alanis Morissette ever updated the lyrics to her iconic hit "Ironic," maybe she could work this in: Apparently even Facebook CEO Mark ...
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.
If marketers can build better customer experiences, if they can find their customers as they pop up in different parts of their buying journey - visiting the website, ...
Here''s today''s AdExchanger.com news round-up… Want it by email? Sign up here. Grabbing Share
On Thursday, Publicis-owned Epsilon became the latest company to support Unified ID 2.0. UID 2.0 is an open-source industry initiative, originated by The ...
One reason performance advertisers love search advertising is because they can easily see the return on their ad investment. Based on that insight, Jason Fairchild ...
Local news publishers aren''t waiting around for ad tech vendors to solve their third-party cookie problems for them.
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.
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Allison Schiff contributed Twitter is expanding its relationship with Nielsen to boost its ability to plan and execute video strategies.
"Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media.
Here''s today''s AdExchanger.com news round-up… Want it by email? Sign up here. Raising CAID
Consider 2021 the age of consent. The end of third-party cookies is pushing nearly everyone in the supply chain to try to figure out how to get consumers ...
Internet advertising made a huge rebound in Q4, growing 29% YoY to $45.6 billion, according to the 2020 IAB Internet Advertising Revenue Report.
